This Retail Management course was developed to align with the Western Association of Food Chains (WAFC) learning outcomes for their Retail Management Certificate. It is intended to be a capstone course and covers various aspects of retail management and store operations including merchandising, operations, layout, store organization, site location, and customer service.

This course was developed by the Lumen Learning team with contributions from Freedom Learning Group, Robert Danielson (Saint Mary’s College of California), Patrick J. Williams (University of California Extension Programs; Santa Clara University- Leavey School of Business), Howard Eskew (San Diego Mesa College), Dick Seesel (University of Wisconsin–Milwaukee), Nina Burokas (Mendocino College; Saddleback College), and Wade Hyde (El Centro College–Dallas County Community College District).

Lumen OER courses apply learning science to engage students and better support the learning process. Lumen materials aim to deliver an active learning experience. They include text, images, videos, assessments, directed feedback, practice questions, simulations, and other interactives that invite students to apply their knowledge, improve their understanding, and perform better. Term over term, Lumen’s Waymaker courseware makes it possible to use learning data to identify where content improvements are needed. We work collaboratively with faculty and subject matter experts to develop and test iterative, continuous improvements aimed at increasing efficacy and learning.